- FEATURED POSTFebruary 27, 2023
If you think AI has all the solutions to your content marketing problems, think again. While Artificial Intelligence (AI) has enormous potential in the field of marketing, it also has certain limitations that are worth considering.
There are a few reasons why email attention spans are shortening. Consumption of short-form videos shortening attention spans in general, inbox overload leaving emails unopened and email design that’s not engagement worthy.
In this blog post, we’ll explore why growth marketing is not growth hacking and why it’s essential to understand the difference between the two.
Customer acquisition and retention are two critical factors that directly impact your company’s revenue growth, and most organizations are struggling to find the right balance between the two.
Marketing decision maker of your business is whether it’s necessary to hire a digital marketing agency or hire/retain FTEs. You better think fast; because of the potential recession rockstar agencies’ dance cards are filling, and you might be stuck with the experts in billing and not delivering.
Are you truly fond of someone beating their own drum? I believe not. So, don’t make your website look like one. Let your work and offerings speak for you. Your potential B2B buyers landed on your website in quest for information and solution, during the course of their research.
Content marketing has come a long way since its early days, when it was a simple way to promote products and services. Over the years, it has become an essential part of any marketing strategy, with more and more businesses investing in content marketing to reach their target audiences.
If you truly want to achieve and not sandbag your campaign goals, make sure you build your lead gen form keeping these 5 often overlooked tips in mind.